Triple m marketing

“I’d rather apologize than to be so timid as to never try to do anything smart or brave.” – Lee Clow Do not procrastinate in making a move because you fear failing, because in anything you do you are going to eventually fail at some point so you have to fail your way to success. Some people wait until they have everything in their hand in order to act and they want to do everything perfectly and want everything when it is put together to become suddenly successful and it does work like that, you can’t wake up one day and be suddenly successful if you haven’t put in the work and haven’t failed a little on the road, “Is it possible for one to be successful all of a sudden?”. You become successful because you believe in your business or what you are doing and you keep on moving in the right direction. The difference between procrastination and patience is this  procrastination is the action of delaying or postponing something while patience is the capacity to accept or tolerate d

“New ideas are sometimes found in the most granular details of a problem where few others bother to look.” – Nate Silver New ideas are sometimes found in the most small details of a problem where few others bother to look. Do not dismiss any detail of the problem thinking it is too small to matter because everything matters in executing a plan or keeping a business going in the right direction. Look at the small grains or particles of the details as if you are looking at them for the first time and keep on looking at them again and again because that is where few others bother to look and come up with new ideas. Find the connection between the details and where you find a fault that is where there needs to be a correction and from there you’ll have found the solution to the problem.

“Marketing’s job is never done. It’s about perpetual motion. We must continue to innovate every day.” – Beth Comstock Marketing’s job is never done because it is a continuous process of innovation and it is a perpetual motion in this case marketers never stop at nothing and when you tell a marketer “no” that is when they get exited because marketers never take “no” as answer and they believe it is hard to beat a person who never gives up. The more difficult the task the more pay off marketers get in return and thus marketers never stop innovating because they want to win so badly that makes it a perpetual motion and they continue to innovate on how to execute their plan and therefore marketers become marketing strategist because they need to make the customer “yes”.

“In the long history of humankind those who learned to collaborate and improvise most effectively have prevailed.” – Charles Darwin How to maintain cooperation. Tip #1: Clarify roles and responsibilities –  You must be very clear on what you are trying to achieve by working together. And you must be very clear on the role and responsibilities that each party has for contributing to the achievement of those objectives. Partnerships break down when expectations become misaligned or when either party doesn’t know what to expect. When you are really acting like a team, the lines between organizations become difficult to see. Tip 2: Commit being fair –  The foundation of trust in a partnership is a commitment to fairness. If you know that no matter what issues pop up you will always be fair with one another, then TRUST will exist and grow. It is when one side feels something “unfair” has happened that causes trust to erode. So, high-trust relationships are built on looking for th

“Never doubt a small group of thoughtful, committed people can change the world. Indeed, it is the only thing that ever has.” – Margaret Mead Never under estimate a small group of thoughtful, committed people can change the world. If you think otherwise indeed it is the only thing that ever has. “For where two or three gather in my name, there am I with them.”-Matthew 18:20

“Sometimes the questions are complicated and the answers are simple.” – Dr. Seuss Sometimes the questions put across the table might be hard to explain but the answers are simple. Somethings are hard to explain they have to be applied in order to be understood e.g Like teaching a child on how to ride a bicycle they first can’t see themselves riding the bike without falling and hurting themselves and the fear of falling keeps them away from trying to ride the bicycle by peddling. In teaching the child on how to ride a bicycle you have to first hold the bicycle for the child while the are on it this helps them have balance then you tell them to get ready because they are going for a ride then you push the bicycle forward while moving with it giving the child the balance and confidence to peddle while you run slowly holding the bicycle so that the child does not fall, until they feel comfortable enough to ride alone then you leave them alone in the motion to gain composure and pe

“Simplicity is the keynote of all true elegance. ― Coco Chanel Simplicity  is a noun that  means  “the quality of being plain.” … The noun  simplicity  also  means  “freedom from hardship or effort” like the  simplicity  of hanging out on your porch.  Simplicity  also describes something easy to accomplish or understand. Simplicity is the road to efficiency and the more efficient you are the more you will be able to produce. Efficiency leads to productivity so write down the plan and objective of your business in the simplest form in order to make it more efficient. You need clarity in carrying your business because if you make it complicated it will bring a lot of misunderstanding and thus the production state of the business will eventually go down. Simplicity is the driving force to all graceful and stylish in appearance that the company can create because it is moving by the keynote of all true elegance which is simplicity so simplicity is the keynote of all true eleganc

“If you can’t explain it to a 6-year old, you don’t know it yourself.” – Albert Einstein If you can’t tell your story in a lame man’s language you probably don’t understand it yourself, so if you can’t explain it to a 6 year old, you don’t know it yourself. In order to make a child understand your concept you have to state what is your concept clearly then elaborate by pointing out your concept in the simplest form and you can also use examples to make it more easier to understand because by illustrating your concept it will make it more easier to explain your concept because the child can clearly see how the concept operates. Summaries what you have taught the child because it is easy to forget and the mind remembers by repetition. Sum up your concept by making it easy to remember and interesting enough not to be able to forget. Humility is the main principle here because why should you explain your concept to a child? You have to be humble enough to speak in a language the c

“Making promises and keeping them is a great way to build a brand.” – Seth Godin Standing on your word is sure way of gaining respect and this is a great way to build a brand because your customer trust in you and it shows that you can be reliable. A brand should not give its word lightly because if you fail to do what you said, people will become disappointed with your brand and it will cost you more than you think cause it will tarnish your reputation and dismantle your character. If you are not disciplined you will make promises and not fulfill them because lack persistence. Persistence is the continued or prolonged existence of something so make promises and keep them in order to be able to build your brand.

“Your brand is a story unfolding across all customer touch points.” – Jonah Sachs Your brand is a story unfolding across all customer touch points, your brand is being told across all customer perspective. The brand story is never ending so create a worthy story everyday across all your customers. Tell stories that the customer will never forget because it has caught their heart and worthy enough to be shared from customer to customer. Touch your customer perspective in a way it makes them love your brand and would love to do business with you again and again because it is the customer that makes the business keep on going so take care of your customers and in turn they will take care of you.

“Don’t settle: Don’t finish crappy books. If you don’t like the menu, leave the restaurant. If you’re not on the right path, get off it.” – Chris Brogan Don’t settle for less than you believe you deserve: Don’t finish crappy things. Stop compromising your values, time and believes just to please other people, stop saying yes to crappy things and raise the rent and throw out anything that does not add you any value. Value yourself enough to say no even if it will break other peoples heart because your peace of mind, health and wealth are important to you. In order to have a peace of mind , health and wealth you have to learn to say “Yes” to the good and “No” to the bad. If you don’t like the menu, leave the restaurant. Don’t order something you don’t like in order to fit in with the crowd have your own standards and step out of the crowd if it means you’ll have to order something you don’t like just leave the restaurant because you know there is something better or you like som

“My goal is to spark something within the reader and allow it to initiate an idea they then can grow.” – Warren Whitlock How do you spark something within the reader? by motivating them to believe in themselves or an ability they have within them and allowing it to initiate an idea they can grow. In the simplest term to spark something is to present information about a certain seed that is precious and can bring great profit this makes the reader to want the seed so much that they go and search for it and when they find it they plant the seed so that it can grow.

“Content should ask people to do something and reward them for it.” – Lee Odden Content should drive people in a particular task and reward them for it. Awarding a particular behavior or work can be motivating for the audience because they will persevere to get the work finished so as to get rewarded after they work on the task. When the audience indulge in particular task it produces more activity and makes your content to be intriguing for others to participate in, in order to get rewarded.

“Content is anything that adds value to the reader’s life.” – Avinash Kaushik If your content is not inspiring then what is the purpose of your content, Content is anything that adds value. How do you create value by providing the best product or service and never accepting to be surrounded by mediocrity. Value must be defended because it is the bottom that it is over crowded to be the top player in you industry you have to be among the great in the sphere you reside in . In the simplest term value is what you put most of your energy, mind and money in because where your treasure is there your heart will be also.

“If your content isn’t driving conversation, you’re doing it wrong.” – Dan Roth Marketing is knowing what the consumer likes and needs in order to present them with an alluring product. To know what the consumer likes you first have to converse with them so you may know how you can meet their needs. Conversations builds a good marketing plan in knowing how a certain product is taken by the general public and what they need to do in order to improve and make the product great. How do you make a conversation; by listening to what the other person is saying, expressing oneself honestly and openly, avoiding making judgments, use casual topics to keep the conversation going, being up to date with news and information some you can chat about later, come up with a motive, taking a break and being silent can you a chance to refocus, know when the other person is tired of talking so you can close, be careful in making jokes that come out as being insensitive and use conversation with p

“Content builds relationships. Relationships are built on trust. Trust drives revenue.” – Andrew Davis Content builds relationship because you communicate your ideas and your feelings  in a way your audience would be interested with your content if it relates to them thus creating relationships . Relationships are build on trust, the audience should be able to know that you have good intentions for them and not trying to exploit or flatter them. Trust is created by being truthful to yourself and to the audience because the question is what is your intention concerning a certain move? and the answer should be straight forward and straight to the point. The truth builds trust and in order to have a relationship you have to be straight forward with your intentions.

“Social media is about the people. Not about your business. Provide for the people and the people will provide for you.” – Matt Goulart Social media is about meeting the needs of the people. Not about your business. Seek to serve the people first and the people will provide for you. Don’t be shallow and think only about yourself and your needs and neglect the people because at the end of the road the person who will end up hurt is you. Do not be conceited and be ignorant and think money is everything, Yes! money answers everything but it can’t deliver you from terrible situations that only your character is needed. Character affects every aspect of your life and your business so first build your character then innovate. Provide for the people and the people will provide for you.

“If you get bored with social media, it’s because you are trying to get more value than you create.” – Fast Company Value is what you highly esteem in you life. Whatever you put more energy in it shows you value it and a stingy person gets bored with social media because they are putting in less and they want to get more. Whatever measure you give it shall be given back to you and it is more blessed to give than to receive. Seek to give first your expertise, service, money and people will come and give you back the measure you have given and do not seek to take first because people who do that are basically thieves and you are robbing yourself the opportunity to serve and show your greatness, do not sit and wait for things to happen to you but go and happen to things.

“Social media is a contact sport.” – Margaret Molloy contact sport is a sport in which the participants necessarily come into bodily contact with one another. Benefits of contact sports increases their physical health, cardiovascular conditioning, strength, and endurance improves their self-image decreases the risk of obesity helps them learn that they can improve their performance and skills through practice and hard work teach, in team sports, how to interact with their peers, to assist those who are less skilled, and to learn from those who are more highly skilled teach them how to cooperate and how to lead increase the chances that they will lead more active lifestyles as adults.

“Successful companies in social media function more like entertainment companies, publishers, or party planners than as traditional advertisers.” – Erik Qualman Entertaining people is an art. You entertain by telling funny stories make it a good experience for the audience, see how they are reacting to your story, are they paying attention to what you are saying and are they eagerly listening to you. Do you have the attention of your audience because if they aren’t listening why keep on speaking? and the are numerous ways to entertain your audience. Successful companies in social media function more like entertainment companies, publishers, or party planners than as traditional advertisers because people learn or remember mostly the experience they have with the company and they pay more attention to what they are feeling than what they think.